Constant Contact/Social Media Marketing Made SImple/The Power of Email Marketing

Social Media Marketing Made Simple

In this introductory session, we will cover some of the strategies and best practices to get the most out of your social media activities including time management and measuring the return of your activities. We will talk about what social media marketing really is, how to incorporate it into your business life without losing productivity and look at how other businesses are using these low-cost tools to gain visibility, develop relationships and drive sales and response. We will discuss the various social media outlets that are available, how they interact together and ways to leverage their inherent strengths and to evaluate them for best use for your business or organization.

Tuesday, July 12, 2011, 10am – 12pm

Register Here: http://bit.ly/SantaMonica_10AM

The Power of Email Marketing

Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. Learn how to master the basics of professional email communications with this comprehensive look at best practices and winning strategies for finding and keeping permission-based subscribers, increasing deliverability and open rates, writing good subject lines and content, getting readers to take action, and becoming a trusted sender in the eyes of consumers.

Tuesday, July 12, 2011, 1:30 – 3:30pm

Register Here: http://bit.ly/SantaMonica_130PM